It was reported that Boomers in the United States spent an average of 123 U.S. dollars on gift cards during the 2018 holiday season. This figure was almost 60 U.S. dollars higher than Millennials, who spent an average of 76 U.S. dollars on gift cards.
Consumers' average spend on holiday gift cards in the United States in 2018, by generation
(in U.S. dollars)
Characteristic
Average spend in U.S. dollars
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ICSC. (January 25, 2019). Consumers' average spend on holiday gift cards in the United States in 2018, by generation (in U.S. dollars) [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1043407/holiday-season-gift-card-expenditure-by-generation-us/
ICSC. "Consumers' average spend on holiday gift cards in the United States in 2018, by generation (in U.S. dollars)." Chart. January 25, 2019. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1043407/holiday-season-gift-card-expenditure-by-generation-us/
ICSC. (2019). Consumers' average spend on holiday gift cards in the United States in 2018, by generation (in U.S. dollars). Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1043407/holiday-season-gift-card-expenditure-by-generation-us/
ICSC. "Consumers' Average Spend on Holiday Gift Cards in The United States in 2018, by Generation (in U.S. Dollars)." Statista, Statista Inc., 25 Jan 2019, https://www.statista.com/statistics/1043407/holiday-season-gift-card-expenditure-by-generation-us/
ICSC, Consumers' average spend on holiday gift cards in the United States in 2018, by generation (in U.S. dollars) Statista, https://www.statista.com/statistics/1043407/holiday-season-gift-card-expenditure-by-generation-us/ (last visited September 01, 2024)
Consumers' average spend on holiday gift cards in the United States in 2018, by generation (in U.S. dollars) [Graph], ICSC, January 25, 2019. [Online]. Available: https://www.statista.com/statistics/1043407/holiday-season-gift-card-expenditure-by-generation-us/