The Christmas tree is considered to be the main symbol of this pagan tradition, and is an integral part of the holiday shopping season. About 26 million real Christmas trees were purchased in the United States and cost, on average, about 50.82 U.S. dollars in 2015. However, a survey in 2016 revealed that only 34 percent of 45 to 64 year olds were planning to buy a christmas tree for the 2016 holiday season.
The economic impact of Christmas is a factor that has grown steadily throughout the United States and the world and will continue to be a significant event and key sales period for retailers and businesses. This can be evidenced in the fact that 29 percent of respondents in a 2016 survey stated that they expect to spend over 500 U.S. dollars on gifts for the holiday season.