O Boticário, one of the leading 20 direct selling companies worldwide in 2018, was the largest digital advertiser in the perfumes and colognes industry in Colombia in 2019, accounting for 58.37 percent of the industry's digital ad spend. Paco Rabanne Perfumes ranked second with 15.01 percent of the spending.
Largest advertisers in the perfumes and colognes industry in Colombia in 2019, by digital ad spend share
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Statistics on "Beauty and personal care in Colombia"
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Admetricks. (January 14, 2020). Largest advertisers in the perfumes and colognes industry in Colombia in 2019, by digital ad spend share [Graph]. In Statista. Retrieved November 30, 2021, from https://www.statista.com/statistics/1093155/colombia-perfume-digital-advertising/
Admetricks. "Largest advertisers in the perfumes and colognes industry in Colombia in 2019, by digital ad spend share." Chart. January 14, 2020. Statista. Accessed November 30, 2021. https://www.statista.com/statistics/1093155/colombia-perfume-digital-advertising/
Admetricks. (2020). Largest advertisers in the perfumes and colognes industry in Colombia in 2019, by digital ad spend share. Statista. Statista Inc.. Accessed: November 30, 2021. https://www.statista.com/statistics/1093155/colombia-perfume-digital-advertising/
Admetricks. "Largest Advertisers in The Perfumes and Colognes Industry in Colombia in 2019, by Digital Ad Spend Share." Statista, Statista Inc., 14 Jan 2020, https://www.statista.com/statistics/1093155/colombia-perfume-digital-advertising/
Admetricks, Largest advertisers in the perfumes and colognes industry in Colombia in 2019, by digital ad spend share Statista, https://www.statista.com/statistics/1093155/colombia-perfume-digital-advertising/ (last visited November 30, 2021)
