According to a survey conducted by Rakuten Insight, approximately 40.05 percent of Vietnamese respondents stated that they looked out for health benefits when purchasing non-alcoholic beverages. In the same survey, the majority of respondents indicated that they tried fermented and probiotic drinks that promote gut health, followed by energy drinks.
Influencing factors for purchasing non-alcoholic beverages in Vietnam in 2019
Original question: What do you look out for when purchasing a non-alcoholic beverage?
The survey was conducted among 1,618 female and 1,513 male respondents. Other surveyed countries included China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Thailand, Taiwan and Vietnam.
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Rakuten Insight. (February 4, 2020). Influencing factors for purchasing non-alcoholic beverages in Vietnam in 2019 [Graph]. In Statista. Retrieved June 03, 2020, from https://www.statista.com/statistics/1095896/vietnam-main-factors-for-purchasing-non-alcoholic-beverages/
Rakuten Insight. "Influencing factors for purchasing non-alcoholic beverages in Vietnam in 2019." Chart. February 4, 2020. Statista. Accessed June 03, 2020. https://www.statista.com/statistics/1095896/vietnam-main-factors-for-purchasing-non-alcoholic-beverages/
Rakuten Insight. (2020). Influencing factors for purchasing non-alcoholic beverages in Vietnam in 2019. Statista. Statista Inc.. Accessed: June 03, 2020. https://www.statista.com/statistics/1095896/vietnam-main-factors-for-purchasing-non-alcoholic-beverages/
Rakuten Insight. "Influencing Factors for Purchasing Non-alcoholic Beverages in Vietnam in 2019." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1095896/vietnam-main-factors-for-purchasing-non-alcoholic-beverages/
Rakuten Insight, Influencing factors for purchasing non-alcoholic beverages in Vietnam in 2019 Statista, https://www.statista.com/statistics/1095896/vietnam-main-factors-for-purchasing-non-alcoholic-beverages/ (last visited June 03, 2020)
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