Leading U.S. cosmetics brand buzz on social media 2019

Most popular cosmetics brands based on social media buzz in the United Kingdom (UK) in 2019

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Release date

February 2020

Region

United Kingdom

Survey time period

January 1, 2019 to December 31, 2019**

Method of interview

Online survey

Supplementary notes

The 1550 brands in YouGov BrandIndex were ranked using the Buzz score which asks respondents, “If you've heard anything about the brand in the last two weeks, through advertising, news or word of mouth, was it positive or negative?” Scores are net scores, calculated by subtracting the percentage of negative responses from the percentage of positive responses for each brand.

The Buzz Rankings chart shows the brands with the highest average Buzz scores between January 1st and December 31st, 2019. All Buzz scores listed have been rounded to a single decimal place; however, we have used additional precision to assign ranks. All brands must be tracked for at least 6 months to be included in the rankings.

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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