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Ownership of branded smart speakers Philippines 2019

According to a survey conducted by Rakuten Insight, about 35 percent of respondents in the Philippines owned a Samsung Galaxy Home smart speaker as of December 2019. Only about one percent stated owning Sonos smart speaker.

Share of consumers owning branded smart speakers in the Philippines as of December 2019

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Source

Release date

February 2020

Region

Philippines

Survey time period

December 15 to 30, 2019

Number of respondents

873 respondents

Age group

16 years and older

Special properties

among respondents that owned a smart speaker

Method of interview

Online survey

Supplementary notes

Original question: which smart speaker brand do you own?

The survey was conducted among 548 female and 325 male respondents.

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