Personal care products spending during coronavirus in Italy 2020

During the coronavirus (COVID-19) emergency, Italian consumers changed their purchase habits. According to the results of a survey from mid-March 2020, 37 percent of consumers increased their spending on personal care products during the emergency.

The outbreak of COVID-19 has been declared a pandemic. There have been more than 300,000 cases reported on multiple continents.

How has your spending on personal care products changed during coronavirus (COVID-19) outbreak?

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Release date

March 2020



Survey time period

March 9-16, 2020

Age group

18 years and older

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

Mixed CATI and CAWI methodologies.
Data prior to March 16 was previously released.
This question was phrased by the source as follows: "In particolare, ha aumentato, diminuito, mantenuto invariato l'acquisto di.."

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