COVID-19: Pokémon Go player spending during pandemic in the U.S. 2020

The COVID-19 pandemic that spread across the world at the beginning of 2020 was not only a big threat to public health, but also to the entire entertainment industry. While cinemas and theaters closed their doors to try to stem the spread of the disease, many people turned to home entertainment and gaming during periods of self-isolation. In the week beginning March 16, 2020, player spending on the hugely popular mobile game Pokémon Go hit a peak of 7.8 million U.S. dollars in the United States, representing around 34 percent of the global revenue for that week.

Pokémon Go player spending during the coronavirus (COVID-19) pandemic in the United States and worldwide in March 2020

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Sources

Release date

March 2020

Region

Worldwide, United States

Survey time period

2020

Special properties

week beginning March 16

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