Most popular Instagram topics during Covid-19 in Italy in 2020, by average growth

As of March 2020, the topic that saw the biggest increase in follower growth on Instagram in Italy was yoga. Since the start of the coronavirus pandemic the topic has grown by 110 percent. Influencers' accounts related to training saw the number of their followers increase by 88 percent, cooking followed with 84 percent.

Average daily growth in followers of the most popular Instagram topics during the coronavirus pandemic in Italy as of March 2020

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Source

Release date

April 2020

Region

Italy

Survey time period

2020

Supplementary notes

The source used data from a wide variety of sources, including market research agencies, internet, social media companies, news media, and internal analysis.

Instagram influencer accounts were checked to see the average daily growth of followers and to identify topics that have growth and topics that have slowed down.

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Statistics on "Coronavirus: impact on the internet and media in Italy"

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