The second largest age group to use Instagram in 2015 were respondents aged 25 to 34 years. It was found that nearly 20 percent of the people in this age range were Instagram users. The corresponding figure for the age group of 35 to 44 years was 15 percent.
Out of the surveyed age groups, the respondents aged 55 to 64 years as well as the 65 to 74 years used Instagram the least, 4 percent of each age range stating to use the platform.
Instagram usage can also be observed looking at the purposes of use and usage frequency.