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Change in consumption of cosmetic products in Italy 2019, by channel

Published by M. Ridder, Nov 23, 2020
Comparing data from 2018 and forecasts for the first half of 2019, e-commerce seemed to be the distribution channel where the biggest change happened. Natural cosmetics consumption in Italy was estimated to grow by 20 percent in the first half of 2019 compared to the same period of the previous year. On the other hand, door-to-door and mail sales were projected the be the only distribution channel to record a negative change in consumption levels by two percent.

Forecasted percentage change in consumption of natural cosmetics in Italy in the 1st half of 2019, by distribution channel

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Release date

September 2019

Region

Italy

Survey time period

H1 2019

Supplementary notes

Traditional distribution channels: pharmacy, herbalist shop, perfumery, mass market, direct sales, e-commerce.
Professional distribution channels: hairdressing, cosmetology.

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Cosmetics market in the United Kingdom (UK)Natural and organic cosmetics in EuropeMen's grooming and cosmetics market in the United Kingdom (UK)Cosmetics market in ItalyNatural and organic cosmetics in the United Kingdom (UK)
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