Number of e-commerce cosmetics shops in Italy 2021, by category

Published by
Stephanie Chevalier,
Feb 27, 2024
Out of all the online shops selling natural and organic cosmetics in Italy in 2021, 393 of them sold cosmetics at large. Most shops also sold hygiene products, but other very popular product categories were sun protection, make-up, perfumes, and essential oils. Data refer specifically to those online shops that sell natural cosmetics or hygiene products and have a delivery service covering the whole of Italy.

Number of online shops of natural and organic cosmetics in Italy in 2021, by category of products sold

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Release date

June 2023

Region

Italy

Survey time period

2021

Special properties

E-commerce shops

Supplementary notes

Characteristics of e-commerce shops:
- owned by cosmetics companies, perfumeries, virtual perfumeries
- selling biologic/natural cosmetics products and/or ecological hygiene products
- online order and payment
- delivery in every part of Italy

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