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French people's online Christmas shopping intention 2020, by product and order type

With the year 2020 out of the ordinary, France's major cultural and religious holidays have undergone a change in configuration and consumption. With never-ending restrictions, buying presents has become something the French population had to re-structure. With most of the French population buying presents online because they mainly want to avoid crowds, free shipping costs would be the variable that incites most customers keep shopping through the Internet. Thus, the source has mentioned two types of online orders for which French consumers ordered different types of products: cultural products were the most sought-after Christmas gifts, most of online shoppers ordering them for home delivery (30 percent) or through Click and Collect (14 percent).

Share of Click and Collect as well as home delivery orders for different types of Christmas gifts in France during the lockdown in 2020

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Sources

Release date

November 2020

Region

France

Survey time period

November 4-5, 2020

Number of respondents

1,006 respondents

Age group

18 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The question was phrased by the source as follows: "Depuis l’annonce du confinement et de la fermeture de certains magasins, comment pensez-vous finalement effectuer vos achats de cadeaux de Noël… ?"

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Statistics on "Christmas gift shopping in France"

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