Consumers who wait for Black Friday to buy their Christmas gifts in France 2023

Published by
Dominique Petruzzi,
Nov 16, 2023
The results of a survey carried out in October 2023 show that the majority of French consumers waits for Black Friday to make at least some Christmas gifts purchases. Only eight percent of respondents stated that they do not purchase Christmas gifts.

Do you wait for Black Friday to purchase Christmas gifts?

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Release date

November 2023

Region

France

Survey time period

October 25 to 26, 2023

Number of respondents

269*

Special properties

respondents who had previously stated that they intend to purchase something on Black Friday

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

Multiple answers were allowed.
* The report's total number of surveyed participants amounted to a sample of 1,002 people, representative of the French population.

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