Morocco: retail sales value of beverages 2015-2024

Retail sales of beverages in Morocco were estimated at a total value of more than 3.1 billion U.S. dollars in 2020. This comprised slightly over 2.7 billion U.S. dollars in sales of non-alcoholic beverages and nearly 442 million U.S. dollars in sales of alcoholic beverages. Moreover, by 2024, the retail sales value is projected to reach around 3.1 billion U.S. dollars and above 513 million for non-alcoholic and alcoholic beverages, respectively.

Retail sales of alcoholic and non-alcoholic beverages in Morocco from 2015 to 2024 (in million U.S. dollars)

Characteristic	Alcoholic beverages	Non-alcoholic beverages
2024	513.3	3,051.1
2020	441.7	2,706.1
2019	416.3	2,623.8
2015	336.6	2,376.7

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Release date

June 2020

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Region

Morocco

Survey time period

2015 to 2024*

Supplementary notes

* Forecast data from 2020 and 2024.
Alcoholic beverages include wine and spirit. Non-alcoholic beverages include hot drinks and refreshing drinks. Adapted from Statistics Canada, Aperçu du marché, Maroc, 2015 to 2024*. This does not constitute an endorsement by Statistics Canada of this product.

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