Try our corporate solution for free!

Effectiveness of B2B omnichannel sale activities 2021, by country

Perceived effectiveness level of B2B omnichannel in reaching and serving customers in February 2021, by country

Exclusive Premium statistic

You need a Statista Account for unlimited access.

  • Full access to 1m statistics
  • Incl. source references
  • Available to download in PNG, PDF, XLS format
Statista Accounts

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Use Ask Statista Research Service

In cooperation with
Release date

March 2021



Survey time period

February 2 to 26, 2021

Number of respondents

3,498 respondents

Age group

18 years and older

Special properties

B2B buyers

Supplementary notes

The original question of the survey was: 'How effective is your company's new sales model at reaching and serving customers overall?'
Percentage points exceeding or missing 100 percent are due to rounding and "don't know option" was not included in the analysis.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "B2B e-commerce in Europe"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.