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Popular skincare products in Japan 2021, by region of origin

Published by C. Diep, Oct 25, 2021
According to a survey conducted in July 2021 by Rakuten Insight, the majority of respondents in Japan used Japanese skincare products. While 67 percent of respondents trusted in domestic brands for their skincare routines, five percent consumed Korean beauty products.

Most popular skincare products in Japan as of July 2021, by region of origin

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Source

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In cooperation with
Rakuten Insight
Release date

October 2021

Region

Japan

Survey time period

July 8 to 30, 2021

Number of respondents

810 respondents

Age group

16 years and older

Special properties

multiple answers allowed

Method of interview

Online survey

Supplementary notes

Original question: "Which of the following do you use?"

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