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Mexico: preferred categories for online purchase 2019

For 62 percent of internet users surveyed in Mexico in 2019, food delivery was the category most likely to be purchased online, followed by electronics, with 56 percent of respondents expressing an affinity for purchasing these products on the internet. That year, personal use goods were the main type of product bought online in the North American country.

Product categories with the most preference for online purchase in Mexico in 2019

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Sources

Release date

January 2020

Region

Mexico

Survey time period

2019

Number of respondents

813 respondents

Age group

18-55 years

Special properties

among internet users that purchased something either in a physical store or on the Internet in the last 12 months

Method of interview

Online panel

Supplementary notes

The question was phrased by the source as follows: "¿Qué forma de compra prefieres cuando adquieres los siguientes productos?"

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Statistics on "Cosmetics industry in Mexico "

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