As of January 2021, consumers in the United States were surveyed on the most important factors when choosing a quick service restaurant (QSR) for sit-down dining. The majority of respondents, 49 percent, stated that cleanliness was the most important factor when it came to choosing a QSR for sit-down dining. Meanwhile, only five percent of respondents stated that the availability of an online order option was the most important factor.
What impact did COVID-19 have on U.S. restaurants?
How did COVID-19 change eating out behavior in the U.S.?
With fewer consumers eating out as a result of the pandemic, the behavior of would-be restaurant-goers in the United States shifted toward digital delivery services. So much so that food service transactions initiated via an ordering app in the United States doubled from 2019 to 2020. In 2019, six percent of food service transactions were initiated via an ordering app. By 2020, 15 percent of food service transactions were initiated via an ordering app.
Leading reasons for choosing a quick service restaurant for sit-down dining in the United Sates as of January 2021
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InMobi. (June 16, 2021). Leading reasons for choosing a quick service restaurant for sit-down dining in the United Sates as of January 2021 [Graph]. In Statista. Retrieved October 13, 2024, from https://www.statista.com/statistics/1246835/main-reasons-for-choosing-a-sit-down-restaurant-us/
InMobi. "Leading reasons for choosing a quick service restaurant for sit-down dining in the United Sates as of January 2021." Chart. June 16, 2021. Statista. Accessed October 13, 2024. https://www.statista.com/statistics/1246835/main-reasons-for-choosing-a-sit-down-restaurant-us/
InMobi. (2021). Leading reasons for choosing a quick service restaurant for sit-down dining in the United Sates as of January 2021. Statista. Statista Inc.. Accessed: October 13, 2024. https://www.statista.com/statistics/1246835/main-reasons-for-choosing-a-sit-down-restaurant-us/
InMobi. "Leading Reasons for Choosing a Quick Service Restaurant for Sit-down Dining in The United Sates as of January 2021." Statista, Statista Inc., 16 Jun 2021, https://www.statista.com/statistics/1246835/main-reasons-for-choosing-a-sit-down-restaurant-us/
InMobi, Leading reasons for choosing a quick service restaurant for sit-down dining in the United Sates as of January 2021 Statista, https://www.statista.com/statistics/1246835/main-reasons-for-choosing-a-sit-down-restaurant-us/ (last visited October 13, 2024)
Leading reasons for choosing a quick service restaurant for sit-down dining in the United Sates as of January 2021 [Graph], InMobi, June 16, 2021. [Online]. Available: https://www.statista.com/statistics/1246835/main-reasons-for-choosing-a-sit-down-restaurant-us/