Garage kits bought by Gen-Z in China 2021, by type

Share of anime and game figures purchased by Generation Z in China as of February 2021, by IP type

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Release date

August 2021

Region

China

Survey time period

as of February 2021

Number of respondents

1,165 respondents

Method of interview

Online survey

Supplementary notes

* Original figures refer to figures which are not originated from any anime, story, or drama. Examples for original figures are Kumamon and Hello Kitty.

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