Expenditures for toys & games
The global toy market has an estimated size of more than 87 billion U.S. dollars annually, of which about one quarter can be attributed to the North American market.
Most of the goods sold in the U.S. toys and games market are imports. In 2015 alone, the value of imported toys and games products amounted to more than 19 billion U.S. dollars. About 85 percent of all toys imported to the U.S. are from China. The value of toy and games exported from the United States pales in comparison to that of China—in 2015, the customs value of all toys and games products exported from the United States amounted to around 2.48 billion U.S. dollars.