According to a survey of users in the United States, during the third quarter of 2021, approximately eight in ten respondents reported watching YouTube on their mobile devices. Almost six in ten respondents reported watching social media videos from platforms like TikTok and Twitter on mobile, while only 50 percent reported watching movies on the same devices. In the case of 14 percent of respondents, a mobile device was also used to watch fitness videos during the third quarter of 2021.
Leading types of mobile video content according to users in the United States during 3rd quarter 2021
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Statistics on Mobile video in the United States
Overview
8
- Premium Statistic Most used smartphone apps by type in the U.S. 2022
- Premium Statistic U.S. users selected mobile activities daily 2020-2021
- Premium Statistic Leading weekly smartphone activities by U.S. users 2022, by age
- Premium Statistic Video streaming time worldwide 2022, by region and device
- Premium Statistic U.S. device usage for weekly video and TV viewership 2021
- Premium Statistic U.S. device usage for weekly online video viewing 2022, by age group
- Premium Statistic Screens for TV and video streaming in the U.S. and Canada 2022
- Premium Statistic Most used devices for digital videos in the U.S. 2022
Benchmarks
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- Premium Statistic U.S. share of apps used per month 2019-2021, by category
- Basic Statistic Leading streaming video apps in the U.S. Q1 2021-Q3 2021, by revenue
- Basic Statistic Monthly time spent on selected mobile social apps in the U.S. 2022
- Premium Statistic U.S. yearly growth in monthly time spent using social media apps on Android 2022
- Basic Statistic Most downloaded entertainment and streaming apps U.S. 2022
- Premium Statistic Leading iPhone entertainment apps in the U.S. 2022, by downloads
- Premium Statistic Leading iPhone entertainment apps in the U.S. 2022, by revenue
- Basic Statistic MAU growth of subscription streaming apps U.S. Q1 2021-Q3 2021
Reach and users engagement
8
- Premium Statistic Cumulative time spent with online video content in the U.S. 2019-2022, by device
- Premium Statistic U.S. streaming and video apps active user reach 2021, by age group
- Premium Statistic U.S. apps active user reach 2021, by age group
- Premium Statistic U.S. streaming and video app user engagement 2021, by age group
- Premium Statistic U.S. mobile video content audience reach 2021, by type
- Premium Statistic U.S. daily media usage time via mobile 2019-2023
- Premium Statistic Reasons for U.S. users to download video content from streaming apps Q3 2021
- Premium Statistic Leading platforms for U.S. viewers to watch non-TV video content 2021
AVoD and SVoD apps
7
- Premium Statistic Screens for TV and video streaming in the U.S. and Canada 2022
- Premium Statistic Reasons using selected video streaming services in the U.S. 2021
- Premium Statistic Installs of selected video streaming apps in the U.S. 2021
- Premium Statistic Devices used to watch Netflix TV series in the U.S. 2023
- Basic Statistic U.S. Netflix quarterly app downloads 2016-2022
- Basic Statistic U.S. HBO Max quarterly app downloads 2020-2022
- Basic Statistic U.S. Disney+ quarterly app downloads 2020-2022
Social video
8
- Premium Statistic Social video consumption in the U.S. 2021, by age group
- Basic Statistic Gen Z: selected social media platforms in the U.S. 2020-2025
- Basic Statistic Instagram, Snapchat, and TikTok: Gen Z weekly usage in the U.S. 2019-2021
- Basic Statistic U.S. adult and teen Instagram and Tiktok usage 2020-2021
- Basic Statistic TikTok: number of users in the United States 20219-2025
- Premium Statistic TikTok audiences in the U.S. 2021, by age and gender
- Basic Statistic Growth of TikTok Google Play downloads worldwide Q2 2022, by country
- Premium Statistic TikTok iOS revenue in leading markets Q2 2022
Online video
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- Premium Statistic YouTube iOS revenue in leading markets Q2 2022
- Basic Statistic Global YouTube iOS downloads Q2 2022, by country
- Premium Statistic Global YouTube Google Play downloads Q2 2022, by country
- Basic Statistic YouTube IAP revenues 2022, by country
- Premium Statistic Online video platforms: TikTok and YouTube usage frequency in the U.S. 2021
- Premium Statistic Share of daily time spent watching YouTube for U.S. users 2020-2024, by device
- Basic Statistic Global Twitch IAP revenue as of Q4 2022
- Basic Statistic Leading markets for Twitch mobile app installs 2022
Monetization
6
- Premium Statistic Digital Market Outlook: digital video ad spending in the U.S. 2017-2026, by device
- Premium Statistic Digital Market Outlook: digital video ad spending change U.S. 2018-2026, by device
- Premium Statistic Mobile ad spend in the U.S. 2021, by industry
- Premium Statistic Digital video ad views in the U.S. 2020-2021, by device
- Premium Statistic Major mobile app ads preferred by adults in the U.S. 2021
- Premium Statistic Mobile app types where adults notice relevant ads in the U.S. 2021, by gender
Further related statistics
21
- Most visited online video platforms in China 2022
- Online video platforms and services available in the Netherlands in 2020
- U.S. audience of social video and video streaming services 2022
- Ranking of free online video platforms in Russia 2021, by user share
- Italy: eSports audience activities on social media 2021
- Online video platform subscription revenue in India FY 2020-2025
- Penetration rate of online video usage in China 2018-2022
- Internet users willing to pay for online video platforms in Middle East 2016
- Bilibili's average monthly paying users Q4 2018-Q4 2022
- Share of daily time spent watching YouTube for U.S. users 2020-2024, by device
- BVOD viewing time in the United Kingdom (UK) 2023, by device
- Ranking of top ten series available on HBO Max in Poland 2023
- Ranking of top ten series available on Netflix in Poland 2023
- Ranking of top ten movies available on CDA Premium in Poland 2023
- Ranking of top ten movies available on Netflix in Poland 2023
- Ranking of top ten movies available on HBO Max in Poland 2023
- Ranking of top ten series available on CDA Premium in Poland 2023
- Ranking of top ten movies available on Chili in Poland 2023
- TikTok's penetration rate in Japan FY 2021, by age group
- YouTube's penetration rate in Japan FY 2021, by age group
- Nico Nico Douga's penetration rate in Japan FY 2021, by age group
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Penthera. (September 24, 2021). Leading types of mobile video content according to users in the United States during 3rd quarter 2021 [Graph]. In Statista. Retrieved May 28, 2023, from https://www.statista.com/statistics/1276828/platforms-and-content-with-largest-mobile-viewership-us/
Penthera. "Leading types of mobile video content according to users in the United States during 3rd quarter 2021." Chart. September 24, 2021. Statista. Accessed May 28, 2023. https://www.statista.com/statistics/1276828/platforms-and-content-with-largest-mobile-viewership-us/
Penthera. (2021). Leading types of mobile video content according to users in the United States during 3rd quarter 2021. Statista. Statista Inc.. Accessed: May 28, 2023. https://www.statista.com/statistics/1276828/platforms-and-content-with-largest-mobile-viewership-us/
Penthera. "Leading Types of Mobile Video Content According to Users in The United States during 3rd Quarter 2021." Statista, Statista Inc., 24 Sep 2021, https://www.statista.com/statistics/1276828/platforms-and-content-with-largest-mobile-viewership-us/
Penthera, Leading types of mobile video content according to users in the United States during 3rd quarter 2021 Statista, https://www.statista.com/statistics/1276828/platforms-and-content-with-largest-mobile-viewership-us/ (last visited May 28, 2023)
Leading types of mobile video content according to users in the United States during 3rd quarter 2021 [Graph], Penthera, September 24, 2021. [Online]. Available: https://www.statista.com/statistics/1276828/platforms-and-content-with-largest-mobile-viewership-us/