Frequency of using the Roku Channel in the U.S. 2022, by gender
According to a survey conducted in the United States in November 2022, around one in ten Americans watched the ad-supported video-on-demand service The Roku Channel. With a share of 12 percent, women are slightly more prone to daily usage of this streaming service than men (10 percent). Correspondingly, they are also more likely to have used The Roku Channel at least once during the month prior to the survey (35 percent), whereas 31 percent of surveyed men stated to have done so.