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Brand share of China's assembled toy market 2021

Published by
Yihan Ma,
Nov 25, 2022
In 2021, LEGO group, the largest toy company in the world, took up around 43.6 percent of the construction toy market in China. Besides, domestic toy manufacturers, BanBao and QMAN, accounted for 4.5 and 4.2 percent of the market respectively.

Share of China's construction toy market in 2021, by brand

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Release date

August 2022

Region

China

Survey time period

2021

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Statistics on " Toy market in China "

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Statistics on Toy market in China

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Trade

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Toy retail

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Pop toys and collectible toys

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Consumer behaviors

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