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Net revenue of online fashion retailer Nelly 2017-2021

Published by Statista Research Department, Jul 25, 2022
In 2021, the Swedish online retailer Nelly’s net revenue grew to about 1,430 million Swedish kronor. A year earlier, the fashion company generated revenue of approximately 1,400 million Swedish kronor. The online fashion giant attributed its increased revenue partly to an updated strategy of social commerce. The majority of Nelly’s revenue came from the Nordic countries from 2017 to 2021, as their core market is young women in the Nordics.

Total net revenue of the online fashion retailing company Nelly from 2017 to 2021 (in million Swedish kronor )

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Source

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Release date

April 2022

Region

Sweden, EU

Survey time period

2017 to 2021

Supplementary notes

Figures prior to 2020 from previous publications. The values reported by the source have been rounded.
* Figures for the Nordic countries calculated based on quarterly revenues reported by Nelly Group.

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Statistics on " Fashion e-commerce in the Nordics "

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Statistics on Fashion e-commerce in the Nordics

Overview

5

Consumption

8

Top stores performance

7

Sites and apps

8

Further related statistics

21

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Topics

Fashion e-commerce in the NordicsOnline fashion in the NetherlandsFast fashion in EuropeFashion in the metaverseFashion in Germany
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