The penetration rate of AVOD in the U.S. is forecast to be 41.8 percent as of 2022. The share of ad-supported video streaming users is expected to continue to grow, reaching over 50 percent of Americans by the end of 2026.
Penetration rate of ad-supported video-on-demand (AVOD) in the United States from 2022 to 2026
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Insider Intelligence. (December 1, 2022). Penetration rate of ad-supported video-on-demand (AVOD) in the United States from 2022 to 2026 [Graph]. In Statista. Retrieved December 13, 2024, from https://www.statista.com/statistics/1364934/avod-penetration-us/
Insider Intelligence. "Penetration rate of ad-supported video-on-demand (AVOD) in the United States from 2022 to 2026." Chart. December 1, 2022. Statista. Accessed December 13, 2024. https://www.statista.com/statistics/1364934/avod-penetration-us/
Insider Intelligence. (2022). Penetration rate of ad-supported video-on-demand (AVOD) in the United States from 2022 to 2026. Statista. Statista Inc.. Accessed: December 13, 2024. https://www.statista.com/statistics/1364934/avod-penetration-us/
Insider Intelligence. "Penetration Rate of Ad-supported Video-on-demand (Avod) in The United States from 2022 to 2026." Statista, Statista Inc., 1 Dec 2022, https://www.statista.com/statistics/1364934/avod-penetration-us/
Insider Intelligence, Penetration rate of ad-supported video-on-demand (AVOD) in the United States from 2022 to 2026 Statista, https://www.statista.com/statistics/1364934/avod-penetration-us/ (last visited December 13, 2024)
Penetration rate of ad-supported video-on-demand (AVOD) in the United States from 2022 to 2026 [Graph], Insider Intelligence, December 1, 2022. [Online]. Available: https://www.statista.com/statistics/1364934/avod-penetration-us/