In 2022, 43 percent of American male moviegoers belonging to Generation Z preferred to watch 2-hour long movies, while 35 percent of female respondents agreed with this. That same year, 43 percent of female Zoomers considered one hour and 30 minutes to be their ideal movie length.
Preferred length of movies among Generation Z consumers in the United States as of November 2022, by gender
Characteristic
One hour or less
1 hour and 30 minutes
2 hours
2 hours and 30 minutes
3 hours or more
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Morning Consult. (December 12, 2022). Preferred length of movies among Generation Z consumers in the United States as of November 2022, by gender [Graph]. In Statista. Retrieved September 18, 2024, from https://www.statista.com/statistics/1386446/ideal-movie-length-gen-z-by-gender-us/
Morning Consult. "Preferred length of movies among Generation Z consumers in the United States as of November 2022, by gender." Chart. December 12, 2022. Statista. Accessed September 18, 2024. https://www.statista.com/statistics/1386446/ideal-movie-length-gen-z-by-gender-us/
Morning Consult. (2022). Preferred length of movies among Generation Z consumers in the United States as of November 2022, by gender. Statista. Statista Inc.. Accessed: September 18, 2024. https://www.statista.com/statistics/1386446/ideal-movie-length-gen-z-by-gender-us/
Morning Consult. "Preferred Length of Movies among Generation Z Consumers in The United States as of November 2022, by Gender." Statista, Statista Inc., 12 Dec 2022, https://www.statista.com/statistics/1386446/ideal-movie-length-gen-z-by-gender-us/
Morning Consult, Preferred length of movies among Generation Z consumers in the United States as of November 2022, by gender Statista, https://www.statista.com/statistics/1386446/ideal-movie-length-gen-z-by-gender-us/ (last visited September 18, 2024)
Preferred length of movies among Generation Z consumers in the United States as of November 2022, by gender [Graph], Morning Consult, December 12, 2022. [Online]. Available: https://www.statista.com/statistics/1386446/ideal-movie-length-gen-z-by-gender-us/
