Importance of sustainability during Black Friday in Italy 2023, by generation

Consumers who keep sustainability in mind when shopping for Black Friday in Italy in 2023, by generation

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Sources

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Release date

November 2023

Region

Italy

Survey time period

2023

Number of respondents

1,500*

Method of interview

Panel survey

Supplementary notes

The source asked respondents the following question:"Will you consider environmental impact when choosing what and where to buy?".
The share of respondents refers to participants who replied "Yes, a lot or partially" to the question above.

* The total number of surveyed respondents for Spain, France, and Italy amounted to 1,500. The number of respondents for Italy specifically was not provided by the source.

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