During a December 2022 survey among marketers worldwide, when asked about the leading challenges to executing a successful personalization strategy, 43 percent of respondents believed that in 2023 the execution of budget and resources would prove to be the most challenging. Managing customer expectations stood second at 37 percent.
Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023
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Ascend2. (December 29, 2022). Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023 [Graph]. In Statista. Retrieved November 06, 2024, from https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/
Ascend2. "Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023." Chart. December 29, 2022. Statista. Accessed November 06, 2024. https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/
Ascend2. (2022). Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023. Statista. Statista Inc.. Accessed: November 06, 2024. https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/
Ascend2. "Leading Challenges to Executing a Successful Personalization Strategy According to Marketers Worldwide in 2022 and 2023." Statista, Statista Inc., 29 Dec 2022, https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/
Ascend2, Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023 Statista, https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/ (last visited November 06, 2024)
Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023 [Graph], Ascend2, December 29, 2022. [Online]. Available: https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/