Leading occasions that prompt users to buy a new smartphone Japan 2023

Published by Statista Research Department, May 7, 2024

According to a survey conducted in Japan in January 2023, for 51 percent of smartphone users the deterioration of the battery was an occasion for them to buy a new smartphone. Nine percent stated that the launch of a new model prompted them to buy a new one.

Most common occasions that prompt smartphone users to buy a new smartphone in Japan as of January 2023

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Release date

March 2024

Region

Japan

Survey time period

January 2023

Number of respondents

5,931 respondents

Age group

15-79 years

Special properties

respondents were smartphone users

Method of interview

Online survey

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