About This Statistic
This statistic shows the occupancy rate outlook for the United States lodging industry from 2011 to 2017, by quarter. In the second quarter of 2012, the occupancy rate of the U.S. lodging industry was 65 percent.
U.S. lodging industry - additional information
The occupancy rate, the share of rooms occupied at a given time, is used with the average daily rate (ADR) and revenue per available room (RevPAR) to measure the performance of a lodging establishment or market. The occupancy rate of the U.S. lodging industry is usually at its highest during the third quarter of each year, indicating a peak in demand, and has been rising year-on-year since at least 2011. The revenue of the U.S. hotel industry reached 176.7 billion U.S. dollars in 2014.
As well as rising occupancy rates, the average daily rate of the U.S. hotel industry is increasing year-on-year, with the highest rates generally seen in October. In October 2015, average daily rates amounted to 124.01 U.S. dollars, up from around 105 dollars during the same month in 2011. October also sees a slight peak in occupancy rates compared to the rest of the latter part of the year, but the highest monthly occupancy rate occurs in July during the summer vacation season.
The hotel market in the United States is constantly expanding, with approximately three and a half thousand hotel projects in the development pipeline each month in early 2015. The market also sees developments to pre-existing lodging establishments. The most expensive hotel renovations between 2013 and 2015 were at the Andaz San Diego and the Cavalier Hotel in Virgina, carried out in the summer of 2015 at a cost of 250 million U.S. dollars each.