Market reach of the most popular Android app categories worldwide as of September 2019
Leading Android app categories worldwide 2019
This statistic gives information on the market reach of the most popular Android app categories worldwide as of September 2019. During the measured period, it was found that travel and local content apps had a 95.73 percent reach among global Android mobile users.
Market reach of the most popular Android app categories worldwide as of September 2019
Penetration rate among Android users
Tools 99.81%
Communication 99.39%
Business 99.33%
Video Players & Edit 96.63%
Travel & Local 95.7%
Social 95.02%
Productivity 91.67%
Music & Audio 88.38%
Entertainment 83.85%
News & Magazines 81.11%
Photography 75.77%
Books & Reference 70.74%
Lifestyle 65.67%
Personalization 61.62%
Games - Casual58.86%
Games - Puzzle56.5%
Games - Arcade55.08%
Shopping 35.79%
Games - Action34.19%
Weather 32.46%
Games - Racing30.83%
Sports 30.44%
Education 29.28%
Finance 25.75%
Health & Fitness 23.17%
Media & Video 19.49%
Maps & Navigation 18.67%
Games - Strategy15.65%
Games - Card15.35%
Games - Board14.95%
Games - Adventure14.82%
Games - Action & Adventure13.62%
Games - Word13.61%
Games - Simulation13.19%
Games - Casino10.39%
Food & Drink 8.18%
Games - Role Playing8.11%
Games - Trivia7.84%
Games - Brain Games7.39%
Creativity 6.47%
Medical 6.2%
Comics 5.74%
Games - Educational5.38%
Art & Design 5.19%
Games - Pretend Play5.13%
Libraries & Demo 3.95%
Music 3.87%
House & Home 3.71%
Games - Arcade & Action3.39%
Dating 2.37%
Beauty 2.23%
Music & Video 2.06%
Auto & Vehicles 2.03%
Games - Brain & Puzzle1.69%
Events 1.43%
Transportation 1.04%
Family 0.91%
Games - Sports Games0.57%
Parenting 0.52%
Games - Cards & Casino0.48%
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Leading Android app categories worldwide 2019
This statistic gives information on the market reach of the most popular Android app categories worldwide as of September 2019. During the measured period, it was found that travel and local content apps had a 95.73 percent reach among global Android mobile users.
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