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Leading Android app categories worldwide 2018
Leading Android app categories worldwide 2018
Market reach of the most popular Android app categories worldwide as of June 2018
This statistic gives information on the market reach of the most popular Android app categories worldwide as of June 2018. During the measured period, Shared2you found that travel and local content apps had a 95.73 percent reach among global Android mobile users.
Market reach of the most popular Android app categories worldwide as of June 2018
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| Penetration rate among Android users | |
|---|---|
| Tools | 99.83% |
| Communication | 99.41% |
| Video Players & Edit | 96.64% |
| Travel & Local | 95.73% |
| Social | 95.1% |
| Productivity | 92.06% |
| Music & Audio | 88.14% |
| Entertainment | 84.4% |
| News & Magazines | 81.1% |
| Photography | 75.8% |
| Books & Reference | 70.68% |
| Lifestyle | 65.3% |
| Personalization | 60.04% |
| Business | 39.79% |
| Shopping | 35.74% |
| Weather | 32.54% |
| Sports | 30.73% |
| Education | 28.93% |
| Finance | 25.53% |
| Health & Fitness | 23.3% |
| Media & Video | 20.4% |
| Maps & Navigation | 18.67% |
| Food & Drink | 7.63% |
| Creativity | 5.95% |
| Comics | 5.86% |
| Medical | 5.73% |
| Music | 5.19% |
| Art & Design | 5.16% |
| Libraries & Demo | 3.95% |
| House & Home | 3.29% |
| Music & Video | 2.42% |
| Beauty | 2.22% |
| Dating | 1.8% |
| Auto & Vehicles | 1.7% |
| Events | 1.44% |
| Penetration rate among Android users | |
|---|---|
| Tools | 99.83% |
| Communication | 99.41% |
| Video Players & Edit | 96.64% |
| Travel & Local | 95.73% |
| Social | 95.1% |
| Productivity | 92.06% |
| Music & Audio | 88.14% |
| Entertainment | 84.4% |
| News & Magazines | 81.1% |
| Photography | 75.8% |
| Books & Reference | 70.68% |
| Lifestyle | 65.3% |
| Personalization | 60.04% |
| Business | 39.79% |
| Shopping | 35.74% |
| Weather | 32.54% |
| Sports | 30.73% |
| Education | 28.93% |
| Finance | 25.53% |
| Health & Fitness | 23.3% |
| Media & Video | 20.4% |
| Maps & Navigation | 18.67% |
| Food & Drink | 7.63% |
| Creativity | 5.95% |
| Comics | 5.86% |
| Medical | 5.73% |
| Music | 5.19% |
| Art & Design | 5.16% |
| Libraries & Demo | 3.95% |
| House & Home | 3.29% |
| Music & Video | 2.42% |
| Beauty | 2.22% |
| Dating | 1.8% |
| Auto & Vehicles | 1.7% |
| Events | 1.44% |
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Description
Source
More information
This statistic gives information on the market reach of the most popular Android app categories worldwide as of June 2018. During the measured period, Shared2you found that travel and local content apps had a 95.73 percent reach among global Android mobile users.
Show more- Show sources information
- Show publisher information
- Release date
- July 2018
- Region
- Worldwide
- Survey time period
- June 2018
- Special properties
- data based on a sample device count of 10,940 mobile devices; smartphone, phablets and tablets
Source
- Show sources information
- Show publisher information
- Release date
- July 2018
More information
- Region
- Worldwide
- Survey time period
- June 2018
- Special properties
- data based on a sample device count of 10,940 mobile devices; smartphone, phablets and tablets
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