Businesses' loyalty to daily deal sites in 2012

Percentage of businesses that were loyal to one daily deal site as of May 2012, by number of prior daily deals

Businesses' loyalty to daily deal sites in 2012 This statistic provides information on the percentage of businesses that remained loyal to one daily deal site as of May 2012, by number of prior daily deals. It was found that when it came to running a second deal, only 54 percent of businesses remained loyal and stayed with the daily deal site that they had used the first time.
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Percentage of businesses that were loyal to one daily deal site as of May 2012, by number of prior daily deals

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Number of prior daily dealsShare of businesses
One deal100%
Two deals54%
Three to four deals19.4%
Five to six deals18.2%
Seven or more deals8.6%
Full sample36.3%
Number of prior daily dealsShare of businesses
One deal100%
Two deals54%
Three to four deals19.4%
Five to six deals18.2%
Seven or more deals8.6%
Full sample36.3%
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This statistic provides information on the percentage of businesses that remained loyal to one daily deal site as of May 2012, by number of prior daily deals. It was found that when it came to running a second deal, only 54 percent of businesses remained loyal and stayed with the daily deal site that they had used the first time.
Show more
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