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Social media advertising spending in the United States from 2012 to 2019, by type (in billion U.S. dollars)

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Social media advertising spending in the U.S. 2012-2019, by type The graph presents the social display and native advertising spending in the United States from 2012 to 2014 and a forecast until 2019. BIA/Kelsey projected that the U.S. social native media spending would amount to approximately 7.9 billion dollars in 2015.
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Description Source More information
The graph presents the social display and native advertising spending in the United States from 2012 to 2014 and a forecast until 2019. BIA/Kelsey projected that the U.S. social native media spending would amount to approximately 7.9 billion dollars in 2015.
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Release date
January 2015
Region
United States
Survey time period
2012 to 2014
Supplementary notes
* Forecast.
BIA/Kelsey defines social media advertising as money spent on advertising formats across social networks.
Figures for 2012 and 213 come from an earlier BIA/Kelsey publications.

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