In 2020, TV is expected to be the largest advertising medium in Colombia, with an ad spend of 938 million U.S. dollars, followed by the internet with 300 million. Magazines are projected to received the smallest share of the ad pie, with 34 million.
Advertising spending in Colombia from 2018 to 2024, by medium
(in million U.S. dollars)
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GroupM. (December 2, 2019). Advertising spending in Colombia from 2018 to 2024, by medium (in million U.S. dollars) [Graph]. In Statista. Retrieved February 23, 2020, from https://www.statista.com/statistics/504170/ad-spend-colombia/
GroupM. "Advertising spending in Colombia from 2018 to 2024, by medium (in million U.S. dollars)." Chart. December 2, 2019. Statista. Accessed February 23, 2020. https://www.statista.com/statistics/504170/ad-spend-colombia/
GroupM. (2019). Advertising spending in Colombia from 2018 to 2024, by medium (in million U.S. dollars). Statista. Statista Inc.. Accessed: February 23, 2020. https://www.statista.com/statistics/504170/ad-spend-colombia/
GroupM. "Advertising Spending in Colombia from 2018 to 2024, by Medium (in Million U.S. Dollars)." Statista, Statista Inc., 2 Dec 2019, https://www.statista.com/statistics/504170/ad-spend-colombia/
GroupM, Advertising spending in Colombia from 2018 to 2024, by medium (in million U.S. dollars) Statista, https://www.statista.com/statistics/504170/ad-spend-colombia/ (last visited February 23, 2020)
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