Growth of advertising spending in MENA 2010-2021, by medium
Growth of advertising spending in the Middle East and North Africa (MENA) from 2010 to 2021, by medium
This statistic displays the growth of advertising spending in the Middle East and North Africa (MENA) from 2010 to 2021, by medium. In 2018, newspaper ad spend in the region declined by 0.1 percent compared to 2016, while internet ad expenditures grew by five percent in the same period.
Growth of advertising spending in the Middle East and North Africa (MENA) from 2010 to 2021, by medium
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| Newspapers | Magazines | Television | Radio | Cinema | Outdoor | Internet | |
|---|---|---|---|---|---|---|---|
| 2021* | 0.1% | -0.6% | -5.1% | 3% | 5.1% | 0% | 5% |
| 2020* | -1.5% | -2.2% | -6.8% | 3.4% | 5.7% | -1.8% | 6.1% |
| 2019* | -10.6% | -10.4% | -11.7% | 2.2% | 4.3% | -13.6% | 5.1% |
| 2018 | -35.3% | -27.2% | -21.8% | 1.4% | 6.3% | -17% | 10% |
| 2017 | 1% | 71.1% | -8.5% | -13.9% | -61% | -42.6% | 2.3% |
| 2016 | -39.1% | -41.4% | -32.4% | -8.6% | -22.9% | -18.8% | 7.5% |
| 2015 | -27.5% | -29.8% | -14% | -0.1% | -2.1% | -10.9% | 19.8% |
| 2014 | 19.1% | 17.2% | 21.3% | 23.3% | 23.3% | 22.6% | 47% |
| 2013 | 12.7% | 15.7% | 26% | 19.9% | 14% | 25% | 41.6% |
| 2012 | 12.3% | 10.5% | 23.9% | 11.2% | 13.6% | 25.9% | 62.7% |
| 2011 | -20% | -18.5% | -14% | 2% | 8.7% | -12% | 46% |
| 2010 | 4.2% | 11.9% | 11.1% | 19% | -8% | 4.2% | 220% |
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