In 2022, entertainment and leisure was the industry with the highest out-of-home (OOH) advertising spending in the United Kingdom (UK), with a share of 26.4 percent. Beverages ranked second, with a share of 11.6 percent.
Distribution of out-of-home advertising spending in the United Kingdom (UK) in 2022, by category
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Other statistics that may interest you Out-of-home advertising in the United Kingdom (UK)
Overview
4
UK market
7
- Premium Statistic Advertising revenue share in the UK in 2022, by medium
- Premium Statistic OOH advertising spending in the UK 2011-2022
- Premium Statistic OOH advertising spending growth in the United Kingdom (UK) 2017-2023
- Premium Statistic Number of OOH ad frames in Great Britain 2020-2023
- Premium Statistic Out-of-home advertising reach in Great Britain 2020-2023
- Premium Statistic Number of OOH impacts in Great Britain 2020-2023
- Premium Statistic Out-of-home advertising average inflation in the United Kingdom (UK) 2014-2022
Market leaders
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- Premium Statistic Revenue of OOH media companies in the UK 2021
- Premium Statistic Largest out-of-home advertisers in the UK 2022
- Premium Statistic Industries with highest out-of-home ad spending in the UK 2022
- Premium Statistic Advertising revenue of Transport for London (TfL) 2002-2023
- Premium Statistic Advertising revenue of Transport for Greater Manchester (TfGM) 2015-2023
Formats & segments
5
- Premium Statistic Out-of-home advertising spending in the UK 2011-2022, by platform
- Premium Statistic Outdoor advertising revenue in the UK 2005-2022, by environment
- Premium Statistic Number of OOH impacts in Great Britain 2023, by format
- Premium Statistic Number of OOH ad frames in Great Britain 2023, by format
- Premium Statistic Out-of-home advertising reach in Great Britain 2023, by format
Consumer insights
7
- Premium Statistic Non-digital advertising touchpoints in the UK 2023
- Premium Statistic Consumer trust in advertising in the UK 2022, by media
- Premium Statistic Most common modes of transportation for commuting in the UK 2023
- Premium Statistic Duration of daily commute in the UK 2023
- Premium Statistic Retail footfall year-on-year change in the UK March 2023, by location
- Premium Statistic Annual spend on OOH mobile commerce in the UK 2022, by product category
- Premium Statistic Average weekly spend on OOH mobile commerce in the UK 2022, by activity
Marketer insights
3
Further related statistics
13
- Outdoor share of display advertising revenue in the UK 2002-2015
- Outdoor advertising revenue quarterly in the United Kingdom (UK) 2011-2019
- Outdoor ad spend growth in Central and Eastern Europe 2000-2024
- Outdoor ad spend growth in Western Europe 2000-2024
- Share of select media in ad spend in China 2013-2018
- Outdoor ad spend in Argentina 2016-2021
- Outdoor advertising expenditure in Denmark 2008-2015
- Outdoor advertising spending share in Singapore 2008-2015
- Outdoor advertising spending in Canada 2008-2015
- Outdoor advertising spending change in India 2008-2015
- Outdoor advertising spending change in Saudi Arabia 2008-2015
- Outdoor advertising spending in the United Kingdom (UK) 2007-2012, by platform
- Outdoor ad spending change in China 2016-2022
Further Content: You might find this interesting as well
Statistics
- Outdoor share of display advertising revenue in the UK 2002-2015
- Outdoor advertising revenue quarterly in the United Kingdom (UK) 2011-2019
- Outdoor ad spend growth in Central and Eastern Europe 2000-2024
- Outdoor ad spend growth in Western Europe 2000-2024
- Share of select media in ad spend in China 2013-2018
- Outdoor ad spend in Argentina 2016-2021
- Outdoor advertising expenditure in Denmark 2008-2015
- Outdoor advertising spending share in Singapore 2008-2015
- Outdoor advertising spending in Canada 2008-2015
- Outdoor advertising spending change in India 2008-2015
- Outdoor advertising spending change in Saudi Arabia 2008-2015
- Outdoor advertising spending in the United Kingdom (UK) 2007-2012, by platform
- Outdoor ad spending change in China 2016-2022
Outsmart Out of Home. (February 28, 2023). Distribution of out-of-home advertising spending in the United Kingdom (UK) in 2022, by category [Graph]. In Statista. Retrieved December 07, 2023, from https://www.statista.com/statistics/262432/distribution-of-outdoor-advertising-revenue-in-the-uk-by-category/
Outsmart Out of Home. "Distribution of out-of-home advertising spending in the United Kingdom (UK) in 2022, by category." Chart. February 28, 2023. Statista. Accessed December 07, 2023. https://www.statista.com/statistics/262432/distribution-of-outdoor-advertising-revenue-in-the-uk-by-category/
Outsmart Out of Home. (2023). Distribution of out-of-home advertising spending in the United Kingdom (UK) in 2022, by category. Statista. Statista Inc.. Accessed: December 07, 2023. https://www.statista.com/statistics/262432/distribution-of-outdoor-advertising-revenue-in-the-uk-by-category/
Outsmart Out of Home. "Distribution of Out-of-home Advertising Spending in The United Kingdom (Uk) in 2022, by Category." Statista, Statista Inc., 28 Feb 2023, https://www.statista.com/statistics/262432/distribution-of-outdoor-advertising-revenue-in-the-uk-by-category/
Outsmart Out of Home, Distribution of out-of-home advertising spending in the United Kingdom (UK) in 2022, by category Statista, https://www.statista.com/statistics/262432/distribution-of-outdoor-advertising-revenue-in-the-uk-by-category/ (last visited December 07, 2023)
Distribution of out-of-home advertising spending in the United Kingdom (UK) in 2022, by category [Graph], Outsmart Out of Home, February 28, 2023. [Online]. Available: https://www.statista.com/statistics/262432/distribution-of-outdoor-advertising-revenue-in-the-uk-by-category/