In 2021, coupon, discount, and deals website Groupon invested approximately 189 million U.S. dollars in marketing activities, up from the previous year. The sharp reduction in 2020 is strongly related to the coronavirus pandemic, which led companies around the world to cut back and put the brakes on certain expenses.
Marketing expense of Groupon from 2013 to 2021 (in million U.S. dollars)
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Spotlight: Groupon
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Further related statistics
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- Groupon: annual operating expenses in North America 2019
- Groupon: operating income in North America 2015.2019
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Statistics
- Groupon: annual operating expenses in North America 2019
- Groupon: operating income in North America 2015.2019
- Marketing expenditure of Church & Dwight worldwide 2009-2021
- Cost of attendee promotion in the U.S. 2013, by event type
- La-Z-Boy's advertising costs worldwide from 2016 to 2022
- Globant marketing spending 2014-2021
- Red Hat Inc's annual sales and marketing spending worldwide 2009-2019
- Capri Holdings' advertising and marketing expenses worldwide from 2016 to 2022
- Avianca: selling expenses 2014-2020
- Hugo Boss' marketing expenses worldwide 2012-2021
- Logitech advertising expenditure worldwide 2016-2022
- Share of internet users who visited Groupon in the U.S. 2018, by age
- Huya's sales and marketing expenses in China 2016-2021
- Duolingo: annual sales and marketing spending 2019-2021
- SalesĀ & marketing expenses of Wipro FY 2015-2022
- Casper: sales and marketing expenditure worldwide 2017-2020
- Rakuten Rewards: quarterly operating income 2018-2022
Groupon. (February 28, 2022). Marketing expense of Groupon from 2013 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved February 08, 2023, from https://www.statista.com/statistics/678205/groupon-marketing-expense/
Groupon. "Marketing expense of Groupon from 2013 to 2021 (in million U.S. dollars)." Chart. February 28, 2022. Statista. Accessed February 08, 2023. https://www.statista.com/statistics/678205/groupon-marketing-expense/
Groupon. (2022). Marketing expense of Groupon from 2013 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: February 08, 2023. https://www.statista.com/statistics/678205/groupon-marketing-expense/
Groupon. "Marketing Expense of Groupon from 2013 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 28 Feb 2022, https://www.statista.com/statistics/678205/groupon-marketing-expense/
Groupon, Marketing expense of Groupon from 2013 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/678205/groupon-marketing-expense/ (last visited February 08, 2023)
Marketing expense of Groupon from 2013 to 2021 (in million U.S. dollars) [Graph], Groupon, February 28, 2022. [Online]. Available: https://www.statista.com/statistics/678205/groupon-marketing-expense/