Japan: number of digital buyers 2014-2018

Number of digital buyers in Japan from 2014 to 2018 (in millions)

Japan: number of digital buyers 2014-2018 This timeline displays a forecast of the number of digital buyers in Japan up to 2019, based on factual numbers from 2014 to 2015. In 2018, 80.3 million people in Japan are expected to buy goods and services online.
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Number of digital buyers in Japan from 2014 to 2018 (in millions)

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Digital buyers in millions
201474.9
201576.9
2016*78.3
2017*79.5
2018*80.3
Digital buyers in millions
201474.9
201576.9
2016*78.3
2017*79.5
2018*80.3
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Description

Source

More information

This timeline displays a forecast of the number of digital buyers in Japan up to 2019, based on factual numbers from 2014 to 2015. In 2018, 80.3 million people in Japan are expected to buy goods and services online.
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Release date
March 2016
Region
Japan
Survey time period
2014 to 2015
Age group
14 years and older
Supplementary notes
* Forecast.
The source defines digital buyers as internet users who have made at least one purchase via any digital channel within the past year, including online, mobile and tablet purchases.
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