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Which factors have the biggest influence on your app download decisions?

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Factors that influence smartphone app download decision in China May 2013 The graph shows the main factors influencing an app download decision by smartphone users in China, as of May 2013. By that time, 37 percent of respondents claimed the price of an app to be a reason for downloading it.
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Description Source More information
The graph shows the main factors influencing an app download decision by smartphone users in China, as of May 2013. By that time, 37 percent of respondents claimed the price of an app to be a reason for downloading it.
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Release date
May 2013
Region
China
Survey time period
as of May 2013
Supplementary notes
The study was conducted in China, India, Japan, Korea, Singapore, Australia, New Zealand, UK, US, France, Germany, Kenya, Nigeria and South Africa.

In the survey, Decision Fuel & On Device Research mobile web platforms were used to collect a representative sample in each market, including smartphones and feature phones.

The source does not provide information on the methodology and the date of survey.

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