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Global social media usage reasons 2017, by generation

Most important social media usage reasons according to internet users worldwide as of 4th quarter 2017, by age group

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Source

Release date

May 2018

Region

Worldwide

Survey time period

Q4 2017

Age group

16 to 64 years

Special properties

internet users

Method of interview

Online survey

Supplementary notes

16-20s n=10,363; 21-34s n=38,459; 35-53s n=36,246; 54-64s n=12,245

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