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Active online reach of selected social networks 2017, by country
Active online reach of selected social networks 2017, by country
Active reach of selected social networking sites on laptop and desktop computers as of August 2017, by country
This statistic presents the active reach of selected social networks on laptop and desktop computers in selected countries. As of August 2017, Facebook's active desktop reach in the United States was 53 percent.
Active reach of selected social networking sites on laptop and desktop computers as of August 2017, by country
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| United Kingdom | France | Germany | Italy | Spain | United States | |
|---|---|---|---|---|---|---|
| 57% | 60% | 53% | 62% | 55% | 53% | |
| 11% | 9% | 9% | 12% | 16% | 10% | |
| 17% | 11% | 7% | 6% | 17% | 15% | |
| Google Plus | 4% | 4% | 3% | 4% | 5% | 7% |
| 4% | 13% | 1% | 8% | 14% | 16% | |
| 14% | 12% | 8% | 10% | 12% | 16% | |
| Snapchat | 1% | 1% | 0% | 0% | 0% | 0% |
| United Kingdom | France | Germany | Italy | Spain | United States | |
|---|---|---|---|---|---|---|
| 57% | 60% | 53% | 62% | 55% | 53% | |
| 11% | 9% | 9% | 12% | 16% | 10% | |
| 17% | 11% | 7% | 6% | 17% | 15% | |
| Google Plus | 4% | 4% | 3% | 4% | 5% | 7% |
| 4% | 13% | 1% | 8% | 14% | 16% | |
| 14% | 12% | 8% | 10% | 12% | 16% | |
| Snapchat | 1% | 1% | 0% | 0% | 0% | 0% |
© Statista 2019
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Description
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This statistic presents the active reach of selected social networks on laptop and desktop computers in selected countries. As of August 2017, Facebook's active desktop reach in the United States was 53 percent.
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- Show publisher information
- Release date
- December 2017
- Region
- Worldwide
- Survey time period
- August 2017
- Age group
- 15 years and older
- Special properties
- home and work locations, laptop and desktop
- Method of interview
- Online survey
Source
- Show sources information
- Show publisher information
- Release date
- December 2017
More information
- Region
- Worldwide
- Survey time period
- August 2017
- Age group
- 15 years and older
- Special properties
- home and work locations, laptop and desktop
- Method of interview
- Online survey
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Social media usage worldwide
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Statistics on "Social media usage worldwide"
- Overview
The most important statistics
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- Social network penetration worldwide from 2014 to 2021Global social network penetration 2014-2021
- Number of social network users in selected countries in 2018 and 2023 (in millions)Social network users in selected countries in 2018 and 2023
- Global social network penetration rate as of January 2019, by regionSocial media: global penetration rate 2019, by region
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- Global mobile social network penetration rate as of January 2019, by regionGlobal mobile social penetration rate 2019, by region
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- Active reach of selected social networking sites on laptop and desktop computers as of August 2017, by countryActive online reach of selected social networks 2017, by country
- Leading social networking apps in the Apple App Store worldwide in March 2019, by number of downloads (in millions)Leading iPhone social networking apps worldwide 2019, by downloads
- Leading social networking apps in the Apple App Store worldwide in March 2019, by revenue (in million U.S. dollars)Leading iPhone social networking apps worldwide 2019, by revenue
- Leading communication apps in the Google Play Store worldwide in March 2019, by number of downloads (in millions)Leading Android communication apps worldwide 2019, by downloads
- Leading communication apps in the Google Play Store worldwide in March 2019, by revenue (in U.S. dollars)Leading Android communication apps worldwide 2019, by revenue
- Number of monthly active Facebook Messenger users from April 2014 to September 2017 (in millions)Facebook Messenger: number of monthly active users 2014-2017
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The most important statistics
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- Leading mobile-first online activities as of 2nd quarter 2017Leading mobile-first activities in Q2 2017
- Daily time spent on social networking by internet users worldwide from 2012 to 2017 (in minutes)Daily social media usage worldwide 2012-2017
- Average number of social media accounts per internet user from 2013 to 2017Global social media account ownership from 2013 to 2017
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- Most popular reasons for internet users worldwide to use social media as of 3rd quarter 2017Leading social media usage reasons worldwide 2017
- Social media video penetration rate among internet users worldwide from 2015 to 2017Global social video penetration 2015-2017
- Daily time spent on social media by social video viewers worldwide as of 2nd quarter 2017, by age groupDaily social media usage by global social video users 2017, by age group
The most important statistics
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- Number of monthly active Facebook users worldwide as of 4th quarter 2018 (in millions)Facebook: number of monthly active users worldwide 2008-2018
- Number of daily active Facebook users worldwide as of 4th quarter 2018 (in millions)Facebook: number of daily active users worldwide 2011-2018
- Reaction usage in top shared posts on Facebook in September 2017Facebook reactions on top shared content 2017
- Most popular check-in locations on Facebook from June to August 2017, by number of check-insLeading check-in locations on Facebook in summer 2017
- Most popular news publishers on Facebook Live in June 2017, ranked by user engagement (in million actions)Most popular news publishers on Facebook Live 2017
- Most popular Facebook fan pages as of April 2019, based on number of fans (in millions)Most popular Facebook fan pages 2019
- Product brands with the most Facebook fans as of April 2019 (in millions)Most popular product brands on Facebook 2019
The most important statistics
- Leading countries based on number of Twitter users as of January 2019 (in millions)Countries with the most Twitter users as of January 2019
- Twitter accounts with the most followers worldwide as of February 2019 (in millions)Twitter accounts with the most followers worldwide 2019
- Number of Twitter users worldwide from 2014 to 2020 (in millions)Twitter: number of worldwide users 2014-2020
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- Number of monthly active Twitter users in the United States from 1st quarter 2010 to 4th quarter 2018 (in millions)Twitter: number of monthly active U.S. users 2010-2018
- Number of monthly active international Twitter users from 1st quarter 2010 to 4th quarter 2018 (in millions)Twitter: number of monthly active international users 2010-2018
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- Number of daily active Instagram Stories users from October 2016 to January 2019 (in millions)Daily active users of Instagram Stories 2019
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- Instagram accounts with the most followers worldwide as of April 2019 (in millions)Instagram accounts with the most followers worldwide 2019
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- Most-followed beauty and fashion influencers on Instagram worldwide as of March 2019Most popular beauty and fashion influencers on Instagram worldwide 2019
- Most-followed food, restaurant and grocery influencers on Instagram worldwide as of March 2019Most popular food influencers on Instagram worldwide 2019
- Most-followed travel influencers on Instagram worldwide as of March 2019Most popular travel influencers on Instagram worldwide 2019
- Social media marketing and advertising
The most important statistics
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- Length of time global marketers have been using social media marketing as of January 2018Time spent using social media marketing worldwide 2018
- Social media advertising clickthrough rate (CTR) worldwide from 1st quarter 2017 to 4th quarter 2018Social media ads CTR worldwide Q1 2017 - Q4 2018
- Social media advertising cost-per-mille (CPM) worldwide from 1st quarter 2017 to 4th quarter 2018 (in U.S. dollars)Social media ads CPM worldwide Q1 2017 - Q4 2018
- Social media advertising cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2018 (in U.S. dollars)Social media ads CPC worldwide Q1 2017 - Q1 2018
- Share of social media users worldwide who discover brands via the following sources as of 1st quarter 2018, by user typeGlobal social users who discover brands via selected sources 2018, by user type
- Social media platform on which social media users in the United States last made a purchase directly from a social media post as of October 2017U.S. social commerce reach 2017, by platform
- Data requests
The most important statistics
- Global number of user data requests issued to Google from federal agencies and governments during 1st half 2018, by country Google: number of data requests from federal agencies and governments H1 2018
- Number of government and court requests for content removal from Google from July to December 2017, by countryGovernment requests for content removal from Google H2 2017
- Number of user data requests made to Google from U.S. federal agencies and courts as of 1st half 2018Google user data requests by U.S. federal authorities 2010-2018
- Global number of user data requests issued to Facebook from federal agencies and governments during 1st half 2018, by country Facebook: user data requests from federal agencies and governments H1 2018
- Number of user data requests issued to Facebook from U.S. federal agencies and courts as of 1st half 2018Facebook user data requests by U.S. federal authorities 2013-2018
- Global number of user data requests issued to Twitter from federal agencies and governments during 1st half 2018, by country Twitter: user data requests from federal agencies and governments H1 2018
- Number of data removal requests issued to Twitter from 1st half 2012 to 1st half 2018Twitter: total number of data removal requests as of H1 2018
- Number of data removal requests issued to Twitter from January to June 2018, by country and institutionTwitter: data removal requests from countries and institutions H1 2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Weekly social media usage in selected countries 2015, by age
- Social networks ranked by market share in Italy as of June 2016
- Canada: social network usage penetration 2012-2015
- Social networks used by internet users in Quebec 2013, by gender
- Most popular social media in Arab countries 2014
- Social networks used by internet users in Quebec 2018
- Leading social networks ranked by monthly market share in Greece 2015-2017
- U.S. magazine readers who used selected social media sites in 2012
- Leading social networks ranked by market share in Greece 2010-2018
- Social networks used by internet users in Quebec 2013, by language
- Social network penetration in the United Kingdom (UK) Q3-Q4 2017
- Distribution of Twitter users in Great Britain (GB) 2013-2016, by age group
- Most popular social networks in the U.S. in 2012, ranked by Hispanic audiences
- Usage frequency of selected social networks in Germany 2014
- Popular social media activities in Italy 2017
- WhatsApp usage in Australia 2017 by generation
- Social network: message recipients in the United Kingdom (UK) 2014
- Percentage of U.S. internet users that play social games 2010-2014
- Italy: social networks engagement of sites 2018, by number of interactions
Studies
- Social media usage in the Netherlands
- Mobile social media usage worldwide
- Mobile social media usage in the United States
- Social media and politics in the United States
- Social media usage in Finland
- Social media advertising in the Netherlands
- Social media usage in Belgium
- Social media marketing
- Social media usage in the United States
- Social media usage in India
- Social media usage in the United Kingdom (UK)
- Brands on social media
- Beauty content on social media
- Social media and events
- Online recruiting and social media
Statistics on "Social media usage worldwide"
- Number of social network users worldwide from 2010 to 2021 (in billions)
- Social network penetration worldwide from 2014 to 2021
- Number of social network users in selected countries in 2018 and 2023 (in millions)
- Global social network penetration rate as of January 2019, by region
- Distribution of worldwide social media users as of January 2017, by region
- Active social network penetration in selected countries as of January 2019
- Global mobile social network penetration rate as of January 2019, by region
- Active mobile social media penetration in American countries as of January 2019
- Active mobile social media penetration in selected Asia-Pacific countries as of January 2019
- Active mobile social media penetration in Middle East and North African countries in January 2017
- Leading social media billionaires as of March 2018, by net worth (in billion U.S. dollars)
- Most popular social networks worldwide as of January 2019, ranked by number of active users (in millions)
- Global active usage penetration of leading social networks as of February 2018
- Active reach of selected social networking sites on laptop and desktop computers as of August 2017, by country
- Leading social networking apps in the Apple App Store worldwide in March 2019, by number of downloads (in millions)
- Leading social networking apps in the Apple App Store worldwide in March 2019, by revenue (in million U.S. dollars)
- Leading communication apps in the Google Play Store worldwide in March 2019, by number of downloads (in millions)
- Leading communication apps in the Google Play Store worldwide in March 2019, by revenue (in U.S. dollars)
- Number of monthly active Facebook Messenger users from April 2014 to September 2017 (in millions)
- Number of monthly active WhatsApp users worldwide from April 2013 to December 2017 (in millions)
- Number of monthly active WeChat users from 4th quarter 2011 to 4th quarter 2018 (in millions)
- Number of monthly active Instagram users from January 2013 to June 2018 (in millions)
- Number of daily active Snapchat users from 1st quarter 2014 to 4th quarter 2018 (in millions)
- Media usage in an internet minute as of June 2018
- Leading mobile-first online activities as of 2nd quarter 2017
- Daily time spent on social networking by internet users worldwide from 2012 to 2017 (in minutes)
- Average number of social media accounts per internet user from 2013 to 2017
- Weekly social media site access in selected countries as of October 2017
- Most popular reasons for internet users worldwide to use social media as of 3rd quarter 2017
- Social media video penetration rate among internet users worldwide from 2015 to 2017
- Daily time spent on social media by social video viewers worldwide as of 2nd quarter 2017, by age group
- Share of women worldwide who have ever experienced abuse or harassment on selected websites and social media platforms as of July 2017
- Actions taken by women worldwide upon experiencing online abuse or harassment as of July 2017
- Share of adults who use social media as a source of news in selected countries worldwide in 2018
- Leading countries based on number of Facebook users as of January 2019 (in millions)
- Number of monthly active Facebook users worldwide as of 4th quarter 2018 (in millions)
- Number of daily active Facebook users worldwide as of 4th quarter 2018 (in millions)
- Reaction usage in top shared posts on Facebook in September 2017
- Most popular check-in locations on Facebook from June to August 2017, by number of check-ins
- Most popular news publishers on Facebook Live in June 2017, ranked by user engagement (in million actions)
- Most popular Facebook fan pages as of April 2019, based on number of fans (in millions)
- Product brands with the most Facebook fans as of April 2019 (in millions)
- Leading apparel brands with the most Facebook fans as of April 2019 (in millions)
- Soccer players with the most Facebook fans as of April 2019 (in millions)
- Leading countries based on number of Twitter users as of January 2019 (in millions)
- Twitter accounts with the most followers worldwide as of February 2019 (in millions)
- Number of Twitter users worldwide from 2014 to 2020 (in millions)
- Number of monthly active Twitter users worldwide from 1st quarter 2010 to 4th quarter 2018 (in millions)
- Number of monthly active Twitter users in the United States from 1st quarter 2010 to 4th quarter 2018 (in millions)
- Number of monthly active international Twitter users from 1st quarter 2010 to 4th quarter 2018 (in millions)
- Leading fashion brands on Twitter as of July 2018, by followers (in millions)
- Number of active Instagram business profiles from September 2016 to November 2017 (in millions)
- Number of daily active Instagram Stories users from October 2016 to January 2019 (in millions)
- Fastest-growing English-language influencers on Instagram as of November 2018, based on follower growth in the past 4 weeks
- Instagram accounts with the most followers worldwide as of April 2019 (in millions)
- Most popular cities worldwide on Instagram as of December 2017, by hashtags (in millions)
- Most-followed beauty and fashion influencers on Instagram worldwide as of March 2019
- Most-followed food, restaurant and grocery influencers on Instagram worldwide as of March 2019
- Most-followed travel influencers on Instagram worldwide as of March 2019
- Most-followed wildlife photographers on Instagram worldwide as of November 2018
- Leading brands ranked by number of Instagram followers as of December 2017 (in millions)
- Number of brand sponsored influencer posts on Instagram from 2016 to 2020 (in millions)
- Share of regrammed brand posts on Instagram from June to November 2017, by industry
- Leading social media platforms used by marketers worldwide as of January 2018
- Leading benefits of using social media for marketing purposes worldwide as of January 2018
- Length of time global marketers have been using social media marketing as of January 2018
- Social media advertising clickthrough rate (CTR) worldwide from 1st quarter 2017 to 4th quarter 2018
- Social media advertising cost-per-mille (CPM) worldwide from 1st quarter 2017 to 4th quarter 2018 (in U.S. dollars)
- Social media advertising cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2018 (in U.S. dollars)
- Share of social media users worldwide who discover brands via the following sources as of 1st quarter 2018, by user type
- Social media platform on which social media users in the United States last made a purchase directly from a social media post as of October 2017
- Leading industries of U.S. brands on social media in 2018, by share of voice
- Do you believe social media is an effective channel for customer service?
- Global number of user data requests issued to Google from federal agencies and governments during 1st half 2018, by country
- Number of government and court requests for content removal from Google from July to December 2017, by country
- Number of user data requests made to Google from U.S. federal agencies and courts as of 1st half 2018
- Global number of user data requests issued to Facebook from federal agencies and governments during 1st half 2018, by country
- Number of user data requests issued to Facebook from U.S. federal agencies and courts as of 1st half 2018
- Global number of user data requests issued to Twitter from federal agencies and governments during 1st half 2018, by country
- Number of data removal requests issued to Twitter from 1st half 2012 to 1st half 2018
- Number of data removal requests issued to Twitter from January to June 2018, by country and institution
- Number of user data requests made to Snapchat from U.S. federal agencies and courts from 2nd half 2014 to 2nd half 2017
- Weekly social media site access in selected countries as of October 2015, by age group
- Market share held by the leading social networks in Italy as of June 2016
- Usage penetration of selected social networks in Canada in 2012 and 2015
- Social networks used by internet users in Quebec as of May 2013, by gender
- Most popular social media sites in Arab countries as of November 2014, by reach
- Leading social networks used by internet users in Quebec as of May 2018
- Market share held by the leading social networks in Greece from October 2015 to December 2017, by month
- Share of U.S. magazine readers who used selected social media sites as of April 2012
- Market share held by the leading social networks in Greece from 2010 to 2018
- Social networks used by internet users in Quebec as of May 2013, by language
- Penetration of leading social networks in the United Kingdom (UK) as of 3rd and 4th quarter 2017
- Share of individuals who used Twitter in Great Britain (GB) from 2013 to 2016, by age group
- Most popular social networks in the United States as of February 2012, ranked by Hispanic audiences (in millions)
- How often do you use the following social networks?
- Which of these things have you done on social networks in the past 4 weeks?
- Share of WhatsApp usage in Australia in 2017, by generation
- People who individuals contacted via social network messaging in the United Kingdom (UK) in 2014*
- Percentage of U.S. internet users that play social games from 2010 to 2014
- Engagement on social networks of main websites in Italy as of December 2018, by number of interactions
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