Connected devices use penetration UK 2014

This statistic displays use penetration of internet connected devices in the United Kingdom (UK) in 2014. Of respondents, 37 percent reported owning a Smart TV. Meanwhile, 3 percent of respondents reported using a wireless fitness tracker, such as a FitBit or a FuelBand regularly.

Do you own or regularly use any of the following “connected devices”?*

Characteristic	Own	Do not own, but regularly use	Do not own, nor regularly use
Smart TV (e.g., Apple TV, Samsung Smart TV)	37%	3%	60%
Connected car (e.g., car with Internet connection, GPS system or electronic toll collection device)	23%	4%	73%
Employee access card with sensor	18%	9%	73%
Smart meter (e.g., an Internet-connected thermostat or utility meter)	12%	2%	87%
Other (please specify)	10%	3%	87%
Wireless fitness tracker (e.g., FitBit, FuelBand)	8%	3%	88%
Smart refrigerator	6%	2%	11%
Smart watch	5%	1%	94%
Smart glasses (e.g., headpiece that delivers digital information hands-free, such as Google Glass)	2%	1%	96%

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Release date

October 2014

More information

Region

United Kingdom

Survey time period

September 8-17, 2014

Number of respondents

1,001 respondents

Special properties

employed consumers

Method of interview

Online survey

Supplementary notes

* “Regularly” is defined here as using the device one or more times weekly.
Online surveys were fielded by M/A/R/C Research.
Age of respondents not specified.

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