Aftershave and eau de toilette usage in France 2015-2018, by user type

This statistic displays the frequency of men's aftershave and eau de toilette usage in France from 2015 to 2018. In 2018, an estimated eleven 10.5 men in France were heavy aftershave and eau de toilette users.

Number of men using aftershave and eau de toilette in France from 2015 to 2018, by user type*

User type*Heavy usersMedium usersLight users
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Source

Release date

June 2019

Region

France

Survey time period

2015 to 2018

Number of respondents

15,038*

Age group

15 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* The source indicates:
- Heavy users consumed aftershave and eau de toilette "once a day or more"
- Medium users consumed aftershave and eau de toilette "two or three times a week"
- Light users consumed aftershave and eau de toilette either "once a week" or "less than once a week"

Figures estimated by the source on the basis of survey responses.
** Number of respondents: n (2015) = 15,595; n (2016) = 15,355; n (2017) = 15,038; n (2018) = 15,234

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