Restaurant tableservice operators loyalty strategies 2013

Which loyalty strategies, that you have used, did you find successful?

by Statista Research Department, last edited Jan 16, 2014
Restaurant tableservice operators loyalty strategies 2013 The statistic depicts the loyalty strategies deemed successful by restaurant tableservice operators in 2013. 26 percent of the responding family dining operators said that enhanced food and menu quality is a successful loyalty strategy.
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Which loyalty strategies, that you have used, did you find successful?

Family diningCasual diningFine dining
Add/expand rewards program17%25%26%
Enhance food & menu quality26%20%16%
Focus on quality of service22%21%19%
Increase promotions & specials6%14%14%
Focus on direct customer interaction10%7%14%
Expand social media presence7%7%12%
Keep prices low10%5%5%
Train staff to improve service6%10%3%
Focus on consistency10%6%2%
Email marketing/newsletter1%3%9%
Family diningCasual diningFine dining
Add/expand rewards program17%25%26%
Enhance food & menu quality26%20%16%
Focus on quality of service22%21%19%
Increase promotions & specials6%14%14%
Focus on direct customer interaction10%7%14%
Expand social media presence7%7%12%
Keep prices low10%5%5%
Train staff to improve service6%10%3%
Focus on consistency10%6%2%
Email marketing/newsletter1%3%9%
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by Statista Research Department, last edited Jan 16, 2014
The statistic depicts the loyalty strategies deemed successful by restaurant tableservice operators in 2013. 26 percent of the responding family dining operators said that enhanced food and menu quality is a successful loyalty strategy.
Show more
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