Leading ice cream tub brands in Great Britain 2021, by number of users
Within the ice cream sector market, Choc Snacks were the most valuable category in 2015. Choc snacks had a total market value of 237.7 million British pounds, ahead of 171.5 million British pounds in the premium ice cream sector.
The United Kingdom was one of the most prolific consumers of ice cream in Europe during 2015. 275,000 metric tons of ice cream were sold in the United Kingdom, just behind the 440,000 metric tons sold in Italy. Germans consumed more ice cream than any other European nation, at 560,000 metric tons.
According to a survey conducted by Harris interactive, the sofa is the most popular location for people in the United Kingdom to eat ice cream. 43 percent of respondents enjoy eating ice cream on the go.