Tobacco product advertisements or promotions exposure in the EU-28 in 2014

This statistic displays how often individuals have seen advertisements or promotions for tobacco products in their own country in the past 12 months in 2014. The majority of respondents, 56 percent, said they have never seen advertisements or promotions for tobacco products.

In the last 12 months, have you seen advertisements or promotions for tobacco products?

Share of respondents
Often6%
From time to time18%
Rarely16%
Never56%
Don't know4%
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Sources

Release date

May 2015

Region

Europe

Survey time period

November 29 to December 08, 2014

Number of respondents

27,801 respondents

Age group

15 years and over

Method of interview

Face-to-face interview

Supplementary notes

Exact formulation of the question: "QC20. In the past 12 months, have you seen advertisements or promotions for tobacco products? Advertisement and promotion for electronic cigarettes or similar devices should not be reported here."

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