Opinions of brand sponsorship of music festivals in the United Kingdom (UK) 2013

This statistic displays the opinion of festival-goers on brand sponsorship in the United Kingdom in 2013. It shows 57 percent of respodents felt that sponsoring did not improve the overall enjoyment.

What is your opinion of brand sponsorship at music festivals?

Share of respondents
Necessary, but doesn't improve enjoyment56.9
Can make experience more enjoyable23.1
I don't notice it13.7
It puts me off6.3
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Source

Release date

December 2013

Region

United Kingdom

Survey time period

2013

Number of respondents

3,380 respondents

Special properties

festival-goers

Method of interview

Online survey

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Statistics on "Sanremo Music Festival"

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