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Brand triad: attitude towards Microsoft in Germany 2013-2016

Brand triad: publicity, likeability and quality perception of Microsoft as a brand in Germany from 2013 to 2016 (in million persons)

by Statista Research Department, last edited Nov 10, 2016
Brand triad: attitude towards Microsoft in Germany 2013-2016 This statistic shows the results of a survey concerning the brand triad of Microsoft in Germany from 2013 to 2016. The brand triad provides information on how consumers perceive a brand in terms of publicity, likeability and product quality. In 2013, roughly 64.01 million Germans were aware of Microsoft as a brand.
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Brand triad: publicity, likeability and quality perception of Microsoft as a brand in Germany from 2013 to 2016 (in million persons)

Persons who knew the brandPersons who thought of the brand as likeablePersons who thought of the brand as high quality
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Persons who knew the brandPersons who thought of the brand as likeablePersons who thought of the brand as high quality
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by Statista Research Department, last edited Nov 10, 2016
This statistic shows the results of a survey concerning the brand triad of Microsoft in Germany from 2013 to 2016. The brand triad provides information on how consumers perceive a brand in terms of publicity, likeability and product quality. In 2013, roughly 64.01 million Germans were aware of Microsoft as a brand.
Show more
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