Revenue of C&A in Germany 2009-2022

C&A revenues in Germany have been dropping in recent years, amounting to around 1.8 billion euros in 2021/22. This was, however, an increase compared to the year before, which could be due to e-commerce revenue in the pandemic years. C&A remains one of the well-known affordable fashion retailers in Germany, with a long history.

Look the part

C&A (Clothes & Accessories) traces its roots back to the Netherlands, with current headquarters located in Belgium and Düsseldorf. Like most clothing companies, C&A is also paying a lot of attention to its e-commerce segment. Based on a survey conducted in Germany, the C&A online shop had an awareness rate of 95 percent among consumers, and a 46 percent popularity score. Regarding the physical store, scores were similar among respondents, with 96 percent being aware of C&A, and a 49 percent popularity ranking.

Shop talk

Among European clothing retailers, C&A ranks in the top five with 1,290 stores. However, these figures are far behind Inditex in Spain or PepCo in the UK. Physical stores of fashion retailers consistently face competition due to the unstoppable popularity and demand of fashion e-commerce. The leading online fashion stores in Germany have, for years, included such heavyweights as Zalando and About You, as well as Otto and Bonprix.